using flowers philanthropically as a celebration of beauty, love and life

go to bed knowing you did something good today

Many of us have a heart-felt desire to give back to others  but despite our best intentions, it's all too easy for each day to go by and yet again we haven't taken action.

The Floral Project offers a simple way to use the resources you already have -  your garden - and contribute to your community at the same time.

Giving back in a way that brings beauty, environmental benefit and meaning into our lives and those of others.

Gardeners all around the UK are starting their own floral projects and creating a cut flower patch and growing flowers to give. I'd love to invite you to join us.


your flowers matter

Feelings of isolation and loneliness are all too common amongst many in our communities.

There are many wonderful organisations that provide befrienders to those who are housebound or vulnerable, but after that visit is over, imagine if that volunteer could leave behind a simply vase of flowers to remind that person that they are loved and thought about all week long.

To remind them that an appreciation of beauty, love and the feeling of being alive are available to all of us, no matter what.

Never before has the feeling of community been stronger. Never has the need to bring lightness to the lives of the vulnerable seemed more important.


about you

You might be an experienced gardener and flower-grower, you might love gardening but new to growing cut flowers, or you may never have stepped into your garden before.

But if you love the idea of growing cut flower to give, have some outside space and, want to get involved in a meaningful project alongside like-minded people, all growing to give, I'd love to invite you to join us.


about me

My name is Nicola Bird and I'm a flower junkie:)

As I’ve been spending time in the garden over the past few months, I’ve found a solace in nature. The act of sowing seeds, watching nature do its thing regardless of the latest news stories and the hope for the future that comes with planting a garden has surprised me with it’s therapeutic nature.

I’m so grateful flowers found me in 2020. I hope they find you too.

This short video will tell you a little more about what you can expect here.

the floral project plan

1. download the guide

Download the 10 Flowers to Grow Guide to let you know which flowers are great to sow and grow this month.

2. buy seeds

See our Flower Kits to help you get started in the simplest, easiest way possible with high quality seeds selected for you to sow this month.

3. start growing

We can help with what to plant when, whichever month you decide to join us and our communtiy will support you with how to grow the healthiest flowers possible for the most blooms.

4. give flowers

We'll help you find people in your local community that will appreciate your beautiful flowers and the thoughtfulness with which they have been grown.


the first step

Want to start growing, but not sure where to start?

In this short printable guide, I've hand-picked ten simple, beautiful flowers to start your cut flower garden and very own floral project right now.


about the floral project

I know you are the kind of person that wants to give something back and make a contribution. In order to do that, you need a simple way to take action.

The problem is you don't want to give up your day-job and take a volunteering role, donating money doesn't give you the connection you're seeking and because you can't figure out what to do, you end up doing nothing. Which makes you feel crap :(

I believe it's wrong that anyone that wants to contribute struggles to find a way to do so.

And I know what it's like to want a meaningful project to engage with where you can learn and contribute at the same time.

That's why I created The Floral Project - to make it as simple and easy as possible for you start. To contribute to people in your local community that could really do with a smile by using a resource you already have - your garden - in way that takes as much or as little time as you have available.

Plus you get to learn a new skill, the bees will love you and you'll have a flower-filled house for yourself into the bargain!

Here's how it works.

1. Download the 10 Flowers to Grow Guide to let you know which flowers are great to sow and grow this month.

2. Buy seeds

3.  Start growing.

4. Pick and give your flowers.

Take the first step  - start your cut flower patch and go to bed every night knowing you did something good today.

start now

people like you are doing this!

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Just to let you know!

The August Flower Kit is now available in the store :)

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